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Des Gray, business consulting, marketing, professional development, sales, team building, business coaching, marketing strategy, mentor, small business


Des Gray, business consulting, marketing, professional development, sales, team building, business coaching, marketing strategy, mentor, small business


Article

One of the Biggest Questions I Get Is…

“How Can I Increase My Profits
…Where Should I Start First And How?...”

Increase Business Revenue and Sales, Thinking1

“I think, therefore I AM” – Descartes

Increasing business and personal results is an internal process.
Up-skilling to ‘higher-end subtle skills’ has more to do with internal
awareness (consciousness) than external factors.

In general the business market uses ‘average hard-skills’; essentially
these are the common-place skills you find with most successful and
semi-successful companies. This presents a major problem in that
many are using the same skills and strategies which don’t allow one
company to stand out from another. The end result; products
and services become ‘commoditized’ and ‘price’ becomes the
customer choice.

How do you stand apart?

It’s very easy to miss that point and blame the market. Standing
apart requires the development of ‘higher-end subtle skills’, the skills
that the average market doesn’t know or use. Take a closer look at
the top management of many highly successful companies and you’ll
see these skills in action.

Lost profits slip away unseen

Many business owners fail to see the real cost of lost profits. Few
realize how much money they’re leaving on the table or worse still,
giving away to their competitors. This is an enormous hidden cost to
any business, and it can be sole destroying for the owners and their
families.

Give some serious thought to the profits you should really be making.
And if you were making those increased profits, how would that
positively impact your business and lifestyle? How different would your
business look and feel today?

There is more profit out there waiting

Where do you start? The first step always comes with developing
our awareness of these skills, where they come from, and how
they’re used. Visit an exceptional/great business and take careful
note of what you consider their exceptional servicing; why is it
exceptional, what makes it exceptional, how do they make it that
way, how do you feel as a customer? Etc.

Then go back and revisit your new insights against your existing
business model, methods and ideas. For many this can be a very
profitable exercise, and one that should be undertaken on a
regular basis. Best results are attained if you can ‘detach’ from
your business, both when visiting an exceptional business, and
when evaluating your own in comparison.

Professional advice - Invest in yourself, invest in your business

Many business owners can get better returns for the same work
they're doing right now. The challenge is knowing; where and how
to start, and how to captialise into the future. This is where good
professional advice becomes an investment in better returns, and
in your business future. The insights, strategies and skills learned
are invaluable as once learned they continue to pay-off well into
the future.

To get the best results invest in a professional advisor who comes
from 'real world experience', rather than one who knows or reads
it from a manual. It's your business, you want real value, and the
real value of hands-on experience is priceless.

“Never forget, seeking has finding” -Troward

Des Gray provides effective business consulting, sales & marketing
strategy, professional development, team building for large and
small business, all backed up with 30 years hands-on business
owner experience.

© 2008 Des Gray Performance Innovation
http://www.desgray.com


Would You Like to Grow Your Business
Stronger and Get Better Results Faster?

If you answered Yes; then you’re ready to explore new
opportunities, insights and results. Don’t waste anymore
time and energy thinking about it, simply click the link
below.


Business consulting,
business coaching, increasing sales, marketing
strategy, professional development, team building, advice and
mentoring for large and small business.

Des Gray, Business Coaching, Business Consulting, Sales & Marketing, Team Building, Professional Development, Small Business, Consulting

Des Gray, business consulting, marketing, professional development, sales, team building, business coaching, marketing strategy, mentor, small business

© 2007 Des Gray | Christchurch | New Zealand | Phone 64 3 383-9777 | Email des@desgray.com